Role: art director & designer
Estée Lauder was one of the launch partners of Vogue.com in 2010. We created a multi-phase campaign showcasing the new Pure Color line.
During this phase of their sponsporship, street-style photographers captured the beauty trend in their cities of London, Paris, New York, and Shanghai.
To emulate this global reach of the brand, I designed an infinite canvas site for readers to explore, comment, and share their favorites.
IAC (Internet Advertising Competition) 2011 - Winner, Best Retail Integrated ad campaign
Estée Lauder On the Scene